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Heura® in your kitchen

What is Heura®?

Heura® is the new meat you won't believe is 100% vegetable! Made with soy and water, it has such a meaty texture and flavour that, together with its great versatility, it’s the perfect ingredient for creating new recipes and adapting old favourites to create 100% vegetable-based dishes. Suitable for vegans, vegetarians, meat lovers and celiacs, Heura® is gluten-free. Plus, it even wins over the palates of most foodies :)

Why have Heura® in your restaurant?

Every day, more people are trying to reduce their consumption of animal meat and are opting for healthier and more environmentally friendly alternatives. Currently, one in ten Spaniards is already flexitarian, vegetarian or vegan (Lantern, 2019). Having 100% vegetable options is the best way to increase business and position your restaurant as a trendsetter. Who said we have to give up the texture and taste of meat? Heura® makes it easy for you to maintain your restaurant's style and work processes while creating gastronomic experiences that will surprise even the most gourmet palates.




 



Products
Original Chunks

Original Chunks

Product description

The origin of everything. The most meaty and versatile flavour. Perfect for all your favourite recipes. Combine it with your best sauces and marinades. It adapts to everything and everyone!

Ingredients

Water, soy concentrate*, olive oil, salt, natural flavour and spices (paprika, pepper, ginger, nutmeg, mace, cardamom).

*Our soy comes from crops that do not promote deforestation.


Spicy Chunks

Spicy Chunks

Product Description
Bites with a touch of spice. For those who want an intense flavour with character. The hot side of Heura®!

Ingredients

Water, soy concentrate*, olive oil, salt, natural flavour and spices (paprika, pepper, ginger, nutmeg, mace, cardamom).

*Our soy comes from crops that do not promote deforestation.



Mediterranean Chunks

Mediterranean Chunks

Product Description

Travel to Mediterranean beaches in a single bite. Goes great with pasta, rice and vegetables.

Ingredients

Water, soy concentrate* olive oil, salt, natural flavour, spices (paprika powder, dextrose, onion powder, ground pepper, garlic powder, cayenne pepper, onion, rosemary, ginger, nutmeg, mace, cardamom) and vitamin B12.

*Our soy comes from crops that do not promote deforestation.



Original Strips

Original Strips

Product description

Longer and thinner than our bites but just as tasty. Perfect for fajitas and vegetable stir-fry.

Ingredients

Water, soy concentrate*, olive oil, salt, natural flavour and spices (paprika, pepper, ginger, nutmeg, mace, cardamom).
Spicy Tacos

Spicy Tacos

Product description

Don’t be fooled by their size, they are very tasty and versatile. Add them to your salads or as the perfect complement to your sauces.

Ingredients

Water, soy concentrate*, olive oil, salt, natural flavour and spices (paprika, pepper, ginger, nutmeg, mace, cardamom).

*Our soy comes from crops that do not promote deforestation.



Heura® Pizza

Heura® Pizza

Product description

Every ingredient is 100% vegetable-based, with a sourdough crust baked in a stone oven. It’s delicious and revolutionary. Share it (or not) with your friends while you watch the season premiere of your favourite series, that long awaited final of your favourite sport or while simply enjoying a moment together.

Ingredients

Crust (38.6%): Wheat flour, water, extra virgin olive oil (0.4%), salt, yeast and emulsifier (E-491). Toppings: [Heura® (18.3%) (water, soy concentrate, olive oil, salt, natural flavours, spices and vitamin B12). Tomato sauce (tomato puree, sugar, salt, modified potato starch, extra virgin olive oil (0.6%), sunflower oil, herbs, spices, garlic, thickener (E-412 and E-415) and acidulant (E-330)). Vegetable preparation (11.47%) (water, coconut oil, modified starch, starch, salt, olive extract, flavourings, colouring (E-160a), vitamin B12). Mushrooms (mushrooms, water, salt, acidulants (E-270, E575, E-330) and antioxidant (E-300)), braised red pepper, braised onion, braised zucchini, sunflower oil and oregano.

Testimonials
Rebeca Toribio de Superchulo
Hemos conseguido posicionarnos y ser tendencia sin dejar atrás nuestros valores y consciencia alimenticia. Con nuestro universo vegetal, llenando de color y positividad tanto la mesa como la vida. Rebeca Toribio de Superchulo
Teresa Crespo de UDON
Un día después de que Heura® anunciara el nuevo plato de UDON en su Instagram, notamos un crecimiento de un 21% en nuestros seguidores en redes sociales Teresa Crespo de UDON
Pablo Donoso de Distrito Vegano y La Tía Carlota
Heura® es la carne vegetal que ofrece la mejor experiencia gastronómica para el usuario y la mayor versatilidad y facilidad de uso para el restaurante. Pablo Donoso de Distrito Vegano y La Tía Carlota
Implementation
Versatile

Versatile

Heura® is extremely versatile: it adapts to your cooking style and to any dish on the menu. In addition, it comes marinated in different flavours so you can choose the one that best fits your recipes.
Fast

Fast

Heura® is ready in just 5 minutes! You can grill it, bake it or sauté it. The only limit is your imagination!
Practical

Practical

No waste! Frozen using IQF, use only the amount you need.
Tasty

Tasty

100% of taste-testers think they are eating meat when they try it (Focus Groups for Amyc-UX, October, 2018)
Marketing

Let us help you! Do you know everything Heura® can do for you?

Our implementation pack includes all these things:

  • Sticker: Heura® followers will recognize it in an instant!
  • Personalize your menu: we recommend displaying Heura® on your menu. Restaurants that include it have 50% higher turnover!
  • Heura® Recipe Book: If you need ideas or inspiration don't worry, we will send you our recipe book to help you transform your dishes.
  • Information Display: Everything your consumers need to know about the best meat experience with the benefits of vegetables will be in the display. Place it where you want: on the bar, at the entrance or on your most visible piece of furniture.
  • Social media content: We have the largest number of social media followers in Spain for vegetable protein. Tag us and send us your photos so that more herbivores know about your restaurant :)

Contact

I want Heura in my restaurant!

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